Real Reviews from Real Homebuyers

darius harmon

"Through knowledge, communication, and great coaching skills, Merrell made it easy to purchase."

Columbia, SC

"The correspondence and how they walked me through the process."

West Columbia, SC

"Amazing as always! You can’t find a better lender out there!"

Hopkins, SC

"Merrell is very knowledgeable and very communicative. He keeps me informed through the whole process. It’s always a pleasure."
Elisha Clark

"I’ve worked with Merrell on several transactions, and his communication and efficiency is top tier! Highly recommend"
Davontay Dopson

"Merrell explained the process to me very well, about what next steps needed to be taken & why."
Davontay D

Columbia, SC

"I was informed about what steps needed to be taken and given an explanation of why to help me better understand."

Lexington, SC

"Fantastic lender who always goes above and beyond for my clients. I cannot recommend Merrell enough!"
BillySloAss !

"He will go above and beyond, you will not just be a number he makes you feel like family."

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Monthly Payment

Principal & Interest $1421

Monthly Taxes $1421

Monthly HOA $1421

Insurance $1421

Monthly PMI $0


Downloadable Guides

We’ve created these guides to be a valuable resource to walk you step-by-step through your next adventure.

About Merrell

Merrell Johnson (The Cheer Lender) is a Loan Officer for Assurance Financial at the Columbia, South Carolina branch.

Merrell Johnson is a Loan Officer for Assurance Financial at the Columbia, South Carolina branch. Born a military brat, he has traveled the world and chosen the Heart of South Carolina as his home, where he has been selected by Experience Columbia as an Ambassador for the City. An Alum of the University of South Carolina and LSU-Shreveport, he looks forward to helping you secure your home loan.

When Merrell isn’t securing loans for his clients, you can find him in the community advocating for mental health awareness, homelessness, and education. He has an extensive volunteer background that includes serving organizations such as Beginnings SC, Turning Pages, and Mental Illness Recovery Center Inc. (MIRCI). He currently serves on the board for the Columbia Museum of Art’s – Columbia Design League, American Advertising Association Midlands, and Columbia Urban League Young Professionals.

Merrell has been recognized as the National Association of Social Workers – South Carolina Public Citizen of the Year, The State’s Top 20 under 40, Columbia Business Monthly Best and Brightest 35 and under, and the SC Black Pages Top 20 under 40. Sally R. Brasley Foundation’s Trailblazer Award, and the South Carolina Counselors Association’s Humanitarian of the Year, Donald-Harding Service Award, and has been recognized by the Combat Veterans of America. Merrell was selected as Rookie of the Year, recognized for having the 2nd highest customer satisfaction ratings in the company, and a member of the 2024 President’s club.

He is licensed through the National Mortgage Licensing System in South Carolina and Georgia.

Whether a new home purchase, refinance of an existing loan, renovating, or construction of a new home, Merrell can help homebuyers in any stage of life achieve their dreams of homeownership.



My Services
  • New Home Purchase Loans
  • Refinance Loans
  • FHA and Rural Development Loans
  • Veteran (VA) Loans
  • Construction and Renovation Loans

Send Merrell a message

2222 Devine Street
Columbia, SC 29205

(803) 200-2615

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Realtor Resources

Downloadable Guide for Realtors

This helpful mortgage guide is a great resource for our partners. Check it out!